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Intro


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Intro


 

We are a boutique marketing agency that helps For-Benefit firms make the world a better place.

 
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Story


Story


Services


Our Services

Services


Our Services

Whether you are creating a new brand or your current brand is struggling to stay relevant, we can help.

We work with clients to build and manage an exceptional customer experience at every touch point.

At The Connected Brand we recognize that a brand is not a logo. It is not an identity system and it is not a tagline. It is also not just the consistent application of all of the above. A brand is an emotional reaction in our stakeholders whenever they think of us, visit us or do business with us.

At The Connected Brand we successfully deploy the tools and framework our clients need to build and manage this emotional state in their stakeholders.

Our proprietary approach to branding provides a strategic framework that identifies and prioritizes the tools and techniques to strengthen every touchpoint your brand has with your stakeholders and enable to you build your brand consistently, cost-effectively and resource-efficiently at each of these touchpoints.

We can do the whole shebang or we can do just what you need.  You choose.

The Complete Brand Overhaul: perfect for launching or re-launching your brand. This includes the full discovery, research, insights and operational review. It engages your key stakeholders and customers and delivers clarity with a new brand framework, identity system, logo(s) and all the fixings.

Brand Clarity Executive Team Workshops: we work with senior leadership to use knowledge within the organization to create clarity and a unified understanding of the organization's goals and operational priorities. We deliver a series of workshops and refine a brand on a page and customer journey. We end with an operational exercise to identify priorities moving forward.

Ninja Marketing Mentorship Program: we provide coaching to a senior team of professional within the organization. Our job is to develop expertise, proficiency and success at marketing and growing the organization. We provide for guidance, accountability and knowledge transfer, helping organizations to develop marketing prowess at an operational level while being able to leverage senior marketing expertise at a fraction of the cost of hiring.

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Testimonial


Lori and Sean are the best thing since sliced bread. They relaunched our brand to endless adoration from our clients and have been helping to grow our business ever since.

- Howie G., Camp Robin Hood

Testimonial


Lori and Sean are the best thing since sliced bread. They relaunched our brand to endless adoration from our clients and have been helping to grow our business ever since.

- Howie G., Camp Robin Hood

How We Work


How We Work


How We Work

 
 

A Team THAT expands to meet your needs

Our core team is built around a focused set of expertise in branding and marketing. As a project’s needs expand or contract, we have access to a roster of talented professionals that are experts in their respective fields, whether it is strategy, design, public relations, copy writing or production.

The advantages to our clients are two-fold. Our clients have access to industry leading expertise and our clients are not paying for unnecessary overhead should they not be needed.

By being lean, we have the opportunity to be more selective in the projects we take. By limiting the number of projects, we can immerse ourselves in your business, your team and your goals. This means that you can expect a team that is dedicated, passionate and focused on your project. The senior team you interact with in meetings is also the minds and the hands doing the work. We take pride in always exceeding your expectations not only through the work that we do but also in the service you receive.

Meet our team.